2019 Social Media Conference on Alumni Engagement

Marketing Conferencee 2018

Marketing Conferencee 2018

September 26th, 2019 | Baltimore, Maryland

17 - 25 October 2018 | Tobacco Dock, London

17 - 25 October 2018 | Tobacco Dock, London

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Accommodations

Proudly Hosted in Baltimore

2019 Social Media Conference on Alumni Engagement
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Early Bird Pricing Through August 7th!

2019 Social Media Conference on Alumni Engagement
2019 Speakers

All Star Speaker Line Up

2019 Social Media Conference on Alumni Engagement

About SMCAE

The 2019 Social Media Conference on Alumni Engagement was developed as a way to provide busy development and fundraising personnel, from executives to interns, tactical and practical knowledge that can immediately be integrated alongside existing marketing strategies to make your next alumni giving campaign more successful.

Panel Interviews

Speakers and Panelists

The 2019 Social Media Conference on Alumni Engagement will bring together industry leaders from all walks of alumni development to promote best practices, pitfalls, and other areas of development interest.

Classes & Workshops

Classes & Workshops

Hands-on strategy session and workshop with peers and industry leaders to tackle challenges in digital fundraising.

Product Reviews

Product Reviews

Reviews and discusion about the latest alumni engagement platforms, pricing, and how they fit in.

Thought Leadership

In-depth insight from veteran education sector professionals.

Speakers & Panelists

The 2019 Social Media Conference on Alumni Engagement brings together a diverse range of speakers with proven experience in alumni engagement.

Andrew M. Griffin

Director of Alumni Advocacy, University of Maryland Alumni Association

Ashley White

Marketing Liaison, Augusta University

Auriel Buchanan

Assistant Director of Development, Annual Giving, Miami University

Brian Razzaque

CEO, SocialToaster

Caitlin Currey

Associate Vice President, idfive

Christen Gowan

Associate Director of Media Relations and Social Media

David Gertler

CEO, Treble

Dr. Sean Carton

Chief Strategist, idfive

Heather Locke Green

Director of Engagement Communications, The University of Texas at San Antonio

Kathryn Sampson

Assistant Director, Student and Young Alumni Engagement at Temple University

Kestrel A. Linder

CEO, GiveCampus

Nicole Ward

Director of Account Management, SocialToaster inc.

Susan deMuth

Assistant Vice President for Alumni Relations & Executive Director of Alumni Relations, The Johns Hopkins University

Viannca Velez

Director, Alumni Communication and Digital Engagement, Seton Hall University

September 26th, 2019 | The Johns Hopkins University | Baltimore, Maryland

Conference Schedule

26th Sep : Day - 01
8:00am - 9:00am

Registration

Event registration begins at 8am

9:00am - 10:00am

Intro Keynote

  • Brian Razzaque  

CEO of SocialToaster Brian Razzaque kicks off the conference with his opening keynote address.

10:00am - 10:35am

Building a Stronger Alumni Community

  • David Gertler  

David Gertler, CEO of Treble, addresses how you can build a stronger alumni community.

10:45am - 11:20am

Social Media Engagement & Fundraising

  • Kestrel A. Linder  

11:20am - 12:20pm

First Panel Discussion: General State of Social Media / Ambassador Marketing

  • Susan deMuth   Andrew M. Griffin   Kathryn Sampson   Ashley White  

Join Susan deMuth, Assistant Vice President for Alumni Relations & Executive Director of Alumni Relations, The Johns Hopkins University; Andrew Griffin, Director of Alumni Advocacy, University of Maryland Alumni Association; Kathryn Sampson, Assistant Director, Student and Young Alumni Engagement at Temple University; and Ashley White, Marketing Liaison, Augusta University for a thirty minute open panel discussion.

12:20pm - 12:50pm

Lunch

12:50pm - 1:50pm

Workshop

  • Nicole Ward  

1:50pm - 2:40pm

Workshop Discussion

  • Nicole Ward  

2:50pm - 3:25pm

Using Bots to Engage Alumni: Taylor Swift Case Study

  • Heather Locke Green  

Heather Locke Green, Director of Engagement Communications, The University of Texas at San Antonio.

3:25pm - 4:00pm

Second Panel Discussion: Expanding Your Social Ambassador Network

  • Christen Gowan   Viannca Velez   Auriel Buchanan  

Join Christen Gowan, Digital Marketing Lead, Union College; Viannca Velez, Director of Alumni Communication and Digital Engagement, Seton Hall University; and Aurial Buchanan, Assistant Director of Development, Annual Giving, Miami University for a thirty minute open panel discussion.

4:00pm - 5:00pm

Closing Keynote: Nurturing Students to Create the Ideal Engaged Alumni

  • Dr. Sean Carton  

Dr. Sean Carton, Chief Strategist of idfive, closes the conference in the final keynote.

5:00pm - 6:00pm

Networking Happy Hour

Tickets

General Registration

350 $
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The Johns Hopkins University

3800 North Charles Street
Baltimore, Maryland 21218

Speakers & Panelists

Industry Experts and Development Professionals from All Over the United States

Corporate Sponsors

Learn About the Latest Technologies & Services from our Sponsors

Offcial Sponsors & Partners

Check Who Makes This Event Possible!

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Early bird pricing is still available! See you there...

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